Marketing Operations Manager Direct Hire MA

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Job ID: 16098 Direct Hire MA

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Marketing Operations Manager

We are a marketing tech company looking for a operations professional to help support our marketing organization. This position works with the Director of Performance Marketing and Demand Generation Marketing Manager to make sure that the wider marketing team has the tools, data, reports, and processes they need to be successful. This is an exciting opportunity to join a passionate, collaborative team at a high-growth late-stage startup.

Core responsibilities include:

Marketing Infrastructure. As a primary owner of the marketing infrastructure, you are constantly aware of rough edges, inconsistencies, and data issues - and always working to improve them. You’re the expert on how different systems and tools are connected, and also the go-to resource for the rest of the team when it comes to helping them understand what information they need and where and how to get it.

Reporting & Analysis. You’ll be responsible for creating, updating and maintaining marketing related dashboards and reports. You’ll also be charged with working with the marketing team to understand the key metrics for performance for each role - then figuring out the best, easiest way to measure and monitor those KPIs.

Campaign Operations. You’ll coordinate with sales and marketing to create and execute operational plans for various types of campaigns. This includes knowing who to loop in from what team; how to effectively route information in and out of Salesforce; and how to ultimately create the smoothest user experience both internally and externally.

Training and Enablement. As the expert on marketing infrastructure and data, you’ll be charged with training the rest of the team on tools, reports, and data availability. This includes things like maintaining a data dictionary; managing the internal wiki; and regularly designing and leading training sessions for the marketing team.

About You

You enjoy solving puzzles and finding answers, and sharing what you’ve learned with others. You have a strong intellectual curiosity that helps you find new challenges to solve and grow. Your background is in marketing, and you have a strong perspective on what good marketing looks like. You’ve worked with one (or ideally, more) marketing automation systems and analytics systems. Navigating Salesforce is second nature. You’re familiar with Javascript, HTML, and CSS, and aren’t afraid to learn more. You may have worked in Heap Analytics before, but it’s not a necessity. You work comfortably cross-functionally with staff of all levels on other teams inside marketing and without. You’re not afraid to speak up or make recommendations.

About Us

We are a high growth Boston startup that prides itself on building a large, fast-moving, and sustainable business. Our marketing software is helping more than 10,000 innovative ecommerce brands get better at connecting with their customers.   We’re deeply passionate about learning, solving tough problems, and helping one another level up in all things. Working with us means you’ll work on things you never imagined you would; you’ll grow in ways you didn’t consider possible; and you’ll do the best work of your career with people who are just as motivated and talented as you are.