Sr Marketing Data Analyst

Our cloud security client is seeking an expert Senior Marketing Data Analyst to join their fast-growing team. This person must be skilled in both qualitative and quantitative marketing analysis, and be able identify key market statistics, interpreting findings, and make actionable recommendations for the marketing team based on analysis of marketing funnel data.

Here you will work closely with the Go-To-Market and Website/SEO teams to evaluate the effectiveness of various marketing initiatives and will ultimately lead the development and execution of fact-based reporting, analysis and analytical models used to enhance decision-making.

Responsibilities:

  • Provide interpretation and visualization of data to direct management team on steps needed to meet business objectives
  • Gain buy-in for measurement models and KPIs from key stakeholders
  • Summarize data and draw insightful conclusions by analyzing results of key performance indicators
  • Connect marketing data with sales data to generate a full funnel analysis on marketing ROI
  • Prepare presentations that represent findings using graphs, tables, and reports

 

Requirements:

  • 3-5+ years of Marketing Analytics
  • Experience working in B2B Software companies
  • Bachelor’s degree or higher
  • Ability to think critically within various data analysis tools to identify behavioral trends and patterns
  • Excellent computer skills — intermediate with Excel and PowerPoint (PowerBI a plus)
  • Experience with Salesforce.com and Marketing Automation (HubSpot preferred)

 

This is a fully remote role. If you’re interested, please apply today!