Join our fast growing open source mobile security client as they expand their product marketing team. This is a unique opportunity to get involved in the critical and growing market of mobile application security.
Responsibilities
- Develop messaging and positioning targeted at mobile application developers
- Develop targeted, persona and industry based messaging frameworks
- Develop sales collateral and sales tools
- Collaborate closely with Product Management to drive product awareness and adoption
- Develop content for demand generation and other teams
- Drive product launches
- Develop competitive profiles of direct competitors
- Influence product roadmaps through developing a deep understanding of customer and industry requirements
- Develop deep knowledge of buyer personas
- Support PR and AR initiatives
Profile
- 5+ years of experience in a product marketing role
- Strong technical insight
- Understanding of the application development process for mobile, web or cloud based applications.
- Experience in security software and/or developer-centric product marketing.
- Proven track record of product launches, supporting sales teams and partnering with product teams.
- Analytical mind with a focus on measuring quantifiable results to access progress and further improve.
- Bachelor degree in Engineering, Computer Science or Marketing