Media Planner/Buyer

Our client, an integrated marketing agency near Boston, is currently seeking a media professional with 2-3 years of cross-channel experience to support media planning and buying, and campaign reporting efforts. This is a great opportunity for a self-starter who is looking for more visibility and involvement across the strategy process, in addition to execution. (This role can be remote)

ABOUT THE ROLE:

  • Support development and execution of cross-channel media programs for multiple clients
  • Research and identify relevant inventory across online and offline media
  • Cooperatively develop strategy presentations and media plans
  • Collaborate with analytics team to document success metrics and set up tracking infrastructure, and help drive optimization

ABOUT YOU:

  • Proven experience in the media planning and buying
  • Demonstrated interest in the emerging media space and desire to continue learning about digital trends
  • Experience with tools such as; MRI, Nielsen, Kantar, Google AdWords, 3rd party ad serving, HubSpot, Data Studio, Google Analytic
  • Bachelor’s degree required
  • 2+ years experience working in areas of media, account planning, and/or marketing strategy