Our client – an emerging leader in the baby formula market – is seeking a skilled copy and content writer to join their growing team.

  • Partner with the Creative Director and Brand Manager to help develop the copy style guide and brand voice
  • Write short and long form copy including compelling website content, email content, blog articles (long-form), and social media content that’s based in SEO-research data
  • Update website, email and social content as needed (Shopify, Klaviyo)
  • Adhere to copy/style guide across writing assignments
  • Ability to perform keyword analysis and understanding of SEO architecture, pillar/cluster strategy, and link building
  • Conduct SEO keyword search and incorporate that and SEO guidelines into the written copy


  • 3-5+ years’ experience writing product copy in an in-house creative department or comparable environment
  • Experience doing research on nutrition/science-based field (baby/child-focused is a plus) using multiple sources
  • Proofreading/editing experience
  • Familiarity with AP Style and the Chicago Manual of Style are preferred
  • Knowledge of design construction and terminology preferred
  • Ability to work on multiple projects simultaneously while adhering to production schedules and overlapping deadlines
  • Understanding of SEO best-practices and experience with SEO-based tools
  • Bachelor’s degree in English, communications, journalism or related field.
  • Portfolio required