Marketing Director - B2B Direct Hire MA
Job ID: 16117 Direct Hire MA
Our client is a technology/education company located right in Downtown Boston. Well-established yet nimble, they’re searching for a Director of Product and Partner Marketing to join their team.
The Director will manage a team of five, developing go to market strategies for a wide range of educational products. The right candidate will have a deep product or demand gen background, ideally with a mix of business and consumer marketing experience.
My client is a mission driven organization located in the Seaport District. This role comes with a competitive salary + benefits. Apply Today!
- Develop value proposition and go to market strategies for educational products
- Serve as SME for sales and marketing teams, identify partnership opportunities and execute marketing vision to generate new and existing customer revenue
- Collaborate with performance, lifecycle and digital marketing teams to launch multichannel customer acquisition campaigns
- Lead teams of product and partner marketers, with a focus on growth and mentorship
- Measure and refine marketing campaign tactics
- At least 7 years in product marketing or demand generation marketing
- Experience leading a team in an entrepreneurial or high growth environment
- Track record of identifying partnership opportunities
- Strong track record as a leader – managing both up and down
- Experience developing marketing strategy, testing hypotheses, and investing in what works
- Genuine and collaborative leader and employee