Associate Director, New Product Planning Direct Hire MA

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Job ID: 16154 Direct Hire MA

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Our Waltham, MA biopharma client is looking for an Associate Director, New Product Planning to join their team.  This is a newly created role for a team that provides commercial guidance and insights in the early development of assets and represents the commercial perspective at key drug-development decision-making points.

The AD will have a significant opportunity to contribute to the long-term commercial success of the portfolio and will provide commercial assessments of key early stage product planning opportunities, market research activities, competitive positioning and preferred product presentation.  The role is diverse and varied.  Work includes:

  • Supporting and participating in developing forward-looking strategies, market positioning and product profiles
  • Driving market research initiatives and tracking progress across pipeline programs
  • Serving as a member of product teams in the early stage development of the portfolio ensuring strategic commercial insight with internal business partners 
  • Managing external consulting partners

Profile

  • 5+ years’ experience with specialty pharmaceutical marketing with depth in branding and product planning
  • Experience going through a product launch, working with brand planning teams and early phases of product planning required
  • Track record of success in a commercial assessment role.  Deep understanding of therapeutic markets from multiple customer perspectives (HCP, Payers, Patients) and/or different business perspectives (clinical, R&D, marketing)
  • Analytical and able to clearly interpret and distill scientific, clinical and commercial information
  • Skilled in working, influencing, and gaining consensus across functions (sales, finance, product development, public affairs, medical affairs)
  • Able to travel 10-15%
  • Bachelor’s degree or equivalent, advanced degree (MBA) a plus